Depression plagued Travis Scott during his time at the University of Texas, where he found himself disinterested in his studies and longing to pursue his passion for music.

After two years of struggling with academia, Travis made a pivotal decision that altered the course of his life: he chose to repeat a grade, but instead diverted the funds from his parents meant for textbooks and a laptop towards fulfilling his musical aspirations in New York City.

Upon arriving in the bustling metropolis, Travis immersed himself in producing beats at renowned producer Just Blaze’s Stadium Red studio by day and crashing on a friend’s floor at night. However, his clаndestine departure from school eventually caught up with him when his parents unexpectedly visited and discovered his dropout status. Their disapproval led to severed ties, cutting off financial support and communication, and banning him from returning home to Houston.

Facing Ԁire circumstances, Travis received a lifeline in the form of a text message from T.I., offering him a chance to join the Grand Hustle record label after stumbling upon Travis’s recently released video, “Lights (Love Sick).” This opportunity propelled Travis’s beats into the spotlight within the Rap Game community.

In a watershed moment in 2012, Travis’s idol, Kanye West, enlisted his creative prowess and rapping skills for the “Cruel Summer” music project. Travis contributed as a producer on three tracks and delivered an electrifying opening verse on “Sin City,” alongside notable artists like John Legend, Teyana Taylor, CyHi The Prynce & Malik Yusef.

Fast forward eight years from the “GOOD Music” project, with over 45 million records sold, lucrative endorsement deals, and high-profile collaborations (including Nike and Fortnite), Travis Scott has cemented his status as a powerhouse brand in both the Hip Hop community and the global entertainment industry at large.